Lorena Deiters

Lorena Deiters is a highly experienced Senior Creative Services Specialist at University of Michigan Health-West since December 2006, responsible for maintaining brand integrity and visually representing the organization through various marketing channels. With a strong background in graphic design for both print and digital media, Lorena coordinates the design and production of marketing materials, manages online catalogs, and oversees video editing and animation. Additionally, freelance work as a marketing and brand consultant since June 1992 has further enhanced expertise in graphic and web design, copywriting, editing, and proofreading. Previous roles include positions at Printech, Inc., Holland Hospital, Success by Design, Inc., and Foster & Gallagher, Inc., where Lorena excelled in project management, design, and marketing support. An educational foundation from Lansing Community College complements extensive professional experience in the creative services field.