Beatrice Odin

Beatrice Odin is an accomplished marketing professional with extensive experience in strategic initiatives and digital marketing across various organizations. Currently serving as Head of Marketing Nordics at Universum since February 2017, Beatrice leads all marketing efforts in the Nordic region, collaborating closely with Sales and Product Development teams. Prior roles include Digital Marketing Manager for Nordic countries, where Beatrice executed B2B marketing campaigns, and Project Manager for client campaigns that enhanced Employer Branding communication solutions. Beatrice has also contributed to the marketing strategies of notable companies such as Mediaplanet Group, Spotify, and Universal Music Group, showcasing a strong background in content marketing and project management. Educational qualifications include studies at Berghs School of Communication, with additional credentials in project management from TEC - Travel Education Center.