Jason Cliff is a seasoned media buyer and performance marketing expert with extensive experience in leading digital marketing initiatives across various platforms. Currently serving as a Senior Media Buyer and CRO Leader at CDMI since April 2022, Jason has successfully managed multi-million dollar ad campaigns, achieving a minimum 17% net profit at scale. Previously, as Head Media Buyer at Upside Digital Performance Agency, Jason drove a 40% revenue increase through a comprehensive digital acquisition strategy. In the role of Director of Performance Marketing at Boundary, Jason contributed to substantial growth, facilitating $30 million in sales by implementing effective marketing tactics. Additionally, Jason held a position as Email Marketing Automation Director at Arbonne International LLC, where expertise in marketing automation enhanced campaign targeting and data management.
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