Alice Harbourne

Head Of Brand at Urban

Alice Harbourne is an accomplished marketing and editorial professional with extensive experience in the wellness and media sectors. Currently serving as the Head of Brand at Urban since January 2019, Alice has held various roles including Creative Manager, Senior Copywriter, and Editorial Manager, contributing to the development of a wellness app that simplifies booking beauty and fitness services. Prior experience includes serving as a Marketing Coordinator for Techweek NZ, where Alice managed content for a national festival, and holding editorial roles at Bauer Media Group, where Alice was the Food Editor for Metro and Paperboy magazines. Alice co-founded Do Good Dating, a charitable matchmaking service, and has also worked as a Digital Editor at ICG and a Business Development Manager at Gather & Hunt. Alice began a career in marketing with an internship at Edge Foundation. Alice holds a Master of Arts in Social Anthropology from The University of Edinburgh.

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