Yaa Safowaa

Yaa Safowaa is a skilled digital marketing professional with a focus on social media strategy and content management. Currently, at Urban One, Inc as the Digital Marketing Paid Search & Social Media Content & Strategy Manager of ONE VIP, Yaa Safowaa has successfully created social media campaigns to increase card applications and managed a substantial monthly budget for paid social campaigns. Experience includes serving as a Social Media Strategist & Creative Director for Dunnie The Artist, where Yaa Safowaa developed creative content and implemented social media strategies for brand collaborations. Previous roles encompass marketing coordination and social media management for various organizations including Tailor On Tap, Melanin Beauties Unite, and Omolewa Cosmetics. Yaa Safowaa holds a Bachelor's degree in Mass Communication/Media Studies from Old Dominion University.