Lucía Balasch Lafuente

Lucía Balasch Lafuente has held various marketing positions in reputable companies such as Uriach, Adam Foods, Affinity Petcare, and Nestlé. With a background in International Relations and additional education in Marketing, Digital Marketing, and Sales Management, Lucía has a strong foundation in marketing strategy and implementation. Lucía has experience in market analysis, new product launches, budget monitoring, and coordinating with internal and external stakeholders to drive brand success. Additionally, Lucía has participated in special events, worked on packaging and POS materials, and contributed to the development of marketing plans. Lucía's diverse skill set and educational background make their a valuable asset in the field of marketing.