Blake Armstrong is an experienced leader with a strong background in product development and marketing within the financial services and sports industries. Currently serving as the Director of Deposits Product Development at USAA since June 2014, Blake oversees a team of seven professionals to drive the creation of new savings account programs and enhance digital capabilities. Previous roles at USAA include Director of Product Management, where Blake successfully led the development of deposit products generating significant revenue, and Brand Strategy Manager, focusing on brand alignment and employee resources. Past experience includes leading marketing strategies for Under Armour and positions in sports marketing at the University of Virginia, culminating in extensive training and mentoring initiatives. Blake holds an MBA in Marketing from Wake Forest University and a BS in Marketing from the University of Idaho.
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