Chuck Rohrig

Chuck Rohrig is an accomplished executive with extensive experience in member advocacy and customer experience at USAA, currently serving as Executive Director of Member Advocacy since March 2021. Leading a team that focuses on addressing escalated member concerns and enhancing the member experience, Rohrig emphasizes continuous improvement and compliance. Previous roles at USAA include Director and Senior Product Manager for customer experience, where Rohrig implemented Human Centered Design and Agile methodologies to modernize systems and improve member journeys. With a strong foundation in process excellence as a certified Black Belt in Lean Six Sigma, Rohrig has a proven track record of delivering significant cost savings and enhancing business processes. Prior military experience as a Captain in the United States Air Force involved managing multimillion-dollar projects and operations. Rohrig holds a Master of Arts in Behavioral Economics and multiple degrees, including a Bachelor of Science in Computer Science and a Bachelor of Fine Arts in Graphic Design.