Amanda Cruz is a skilled PPC Specialist currently at Usercentrics since July 2025, with prior experience as a Paid Media Specialist for PinMeTo and a Digital Marketing Manager at Webhouse.pt. Expert in B2B SaaS marketing, Amanda has a strong background in creating and implementing paid search and social strategies, optimizing campaigns on platforms such as Google Ads, Meta, and LinkedIn. Previous roles include managing digital campaigns for various clients at Quatro e Um and BCW Global, where communication planning and digital influencer analysis were key responsibilities. Amanda holds a Postgraduate Degree in Data Science Applied to Marketing from IPAM and a Bachelor's Degree in Journalism and Communication from Universidade Anhembi Morumbi, along with a forthcoming Postgraduate Degree in Project Management from Instituto Superior de Gestão.
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