V-Valley - enhancing your business
Annalisa Cassi has extensive experience in brand management, particularly in the technology sector. Currently serving as a Senior Brand Manager for Cloud at V-Valley, a position held since March 2012, Annalisa oversees brand management for notable companies such as Symantec and VMware. Prior roles include serving as Brand Manager for Autodesk, Ca Technologies, Corel, and Symantec at Esprinet S.p.A. from May 2008 to February 2012, and a Junior Product Manager at 3M, focusing on marketing management and communication activities. Annalisa began their career with a stage role at Ingram Micro in early 2007, managing relationships with providers and customers in the IT sector. Annalisa holds a Master’s degree in Marketing, Communication, and New Technologies from Business School "Il Sole 24 Ore" and a degree in Economics and Business Management from Università Cattolica del Sacro Cuore. Early education was completed at Istituto Salesiano S. Ambrogio, where a Maturità Classica was obtained.
V-Valley - enhancing your business
V-Valley proposes itself as the reference distributor of the Advanced Solutions market, thanks to a wide range of technologies offered in on-prem and as-a-service mode, a highly specialized organization and an extensive set of services available to sector operators. Enhancing your business is the payoff that summarizes the company's mission, which aims to support customers to further enhance their digital transformation projects aimed at end-user companies and the Public Administration. V-Valley combines the experience of a multinational, with the agility and knowledge of the local market, to serve its partners efficiently and individually. V-Valley is a company of the Esprinet Group, a leading distributor in Southern Europe and in the top ten worldwide, listed on the Italian Stock Exchange with a turnover of 4.7 billion euros in 2022, 29.000 active customers, 800 brands in its portfolio and more 1.800 collaborators.