Valiuz
Olivier Boutin is a seasoned professional in digital marketing and media, currently serving as the Leader of Retail Media and Monetization at Valiuz since May 2021, where Olivier has established economic models for the Retail Media vertical for 18 retailers in the AFM Alliance. As the Head of Strategy and Investor at Jaune Fabrique since August 2020, Olivier contributes to the design and production of high-end acoustic lighting solutions for B2B and B2C markets. Olivier's previous experience includes a notable tenure at Lagardère Active from February 2012 to January 2020 as Directeur Digital, where key achievements involved the creation of the first data platform for a French media group and the development of strategic partnerships with major brands such as Google. Olivier's career path demonstrates extensive expertise in digital marketing management, CRM architecture transformation, data acquisition, and social media strategy, alongside a solid educational background in international marketing and sports management.
Valiuz
1 followers
Valiuz est une alliance technologique et humaine (Plus de 130 collaborateurs),s’appliquant à stimuler l’intelligence collective pour faire de la donnée un asset au service des nouveaux modèles de commerce ! S’appuyant sur une plateforme technologique accueillant la plus large base data clients de France, ainsi que sur un catalogue d’offres de services et de produits tech et data 100% retail, Valiuz est devenu Le Business Partner data des enseignes et partenaires qui choisissent de lui faire confiance ! Notre valeur ajoutée ? Apporter une connaissance (analyses, produits datascience, parcours clients, formation, ..) et des leviers d’activation uniques (partenaires, média, conseil) au service d’un projet qui tient à cœur de tout bon commerçant : la satisfaction et l’expérience client !