Paul van Cadsand is an experienced entrepreneur and sales professional with a strong background in the bedroom furnishings and sleep system industries. As the founder of van Cadsand and Senseradar since February 2016, Paul has focused on innovative product development. Prior experience includes serving as an Account Manager for DBC International, where Paul managed accounts in southern Holland and Belgium, and as a Sales Manager for Unitouch in the EMEA region. Earlier in the career, Paul held the position of Store Manager at Beter Bed, contributing to the company’s extensive European retail operations. Educational credentials include a degree in Real Estate from HBO University and training at Regina Coeli in 2010.
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