Gerard McKee is a results-driven marketer with extensive experience in paid media strategy for both B2C and B2B segments. They have held significant roles, including Head of Paid Media Strategy at Vanguard and Managing Director at Crossmedia USA, where they focused on media transparency and advanced analytics. Gerard's career includes notable successes at Starcom MediaVest Group, where they led campaigns for major brands like ESPN and Visa, earning multiple industry awards for effectiveness. They hold a Bachelor of Science in Business Administration from Washington and Lee University.
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