Kerry Tatlock

Kerry Anne Tatlock is Executive Vice President of Global Marketing Partnerships and Media at the National Basketball Association (NBA). Kerry leads business development and management of new and existing marketing partner relationships across the NBA, WNBA, NBA G League, NBA 2K League, and USA Basketball, working closely with corporate partners and prospects in developing integrated, season-long marketing programs to drive their businesses. Kerry also leads media sales relationships and media execution across the NBA’s owned and operated channels. Kerry joined the NBA in 2005.

Prior to serving in her current role, Kerry managed the league’s global marketing partner relationships and global infrastructure, identifying efficiencies and best practices across the league’s international offices, with a focus on driving business opportunities for new and existing partners. She spent the 2011-12 season and the start of the 2012-13 season in London, managing marketing partner activities in the region leading up to the 2012 Olympics and the NBA’s annual European preseason tour.

Before joining the NBA, Kerry served as Vice President of Television and New Media at the Women’s United Soccer Association (WUSA), serving as a senior member of the executive launch team. Prior to her role at WUSA, Kerry worked as Director of Marketing and Development at SFX Sports, where she managed the U.S. Women’s National Soccer Team relationship. Prior to joining SFX Sports, Kerry was Manager of International Communications at Nickelodeon.

Kerry also sits on the board of the Girls Scouts of Greater New York, serving as a Vice President and member of the Executive Committee and Fund Development Committee.