Chantal Baer

Chantal Baer is a highly experienced professional specializing in brand strategy, international naming, and sustainable business management. Currently, Baer serves as the Brand & Go-to-Market Strategy - International Naming Expert at Swiss House of Brands, focusing on regenerative brands and business models. As the Founder and CEO of Admarka, Baer leads international naming initiatives while also contributing as an Advisory Board Member for Technology Staffing Group and a member of the Board of Directors at Vaud Promotion and Cercle suisse des administratrices. Baer co-founded the Global Naming Network, enhancing branding efforts globally, and has held key roles in various organizations, including Ikaara and Nomen Switzerland. An accomplished speaker, moderator, and writer, Baer frequently addresses topics related to branding, business transformation, and sustainability, complementing an academic background that includes a Master's Degree from the University of Geneva and a Sustainable Business Management certificate from the University of Cambridge.