Maurício Siqueira

Maurício Siqueira is a seasoned professional in customer experience and digital marketing, currently serving as Gerente de Customer Experience e CRM at Veloe since April 2018. In this role, Maurício leads digital projects and customer journeys with an analytical focus on the customer lifecycle. Previously, Maurício worked as Coordenador de mídia, canais digitais e CRM at Veloe, where responsibilities included digital strategy management, lead generation, website performance, and implementing predictive CRM journeys. Prior experiences encompass roles at Repom S.A. in B2B marketing strategy, Cielo in integrated communication and digital marketing during a trainee position, Itaú Unibanco focusing on client relationship management, and early career roles in marketing and financial services. Maurício holds an MBA in Business Management, Innovation, and Entrepreneurship from FIA Business School, along with several specialization courses in B2B management and branding.