Colin White is an experienced retail professional specializing in the bicycle industry, currently serving as Area Manager at Velorution since October 2016, where responsibilities include overseeing multiple London stores and recruiting customer-focused staff. Colin previously held positions at Velorution, including Store Manager and Concession Manager, focusing on premium customer service and team leadership. Prior experience includes roles as Supervisor and Sales Associate at Kinoko Cycles, Assistant Manager at Evans Cycles, and Manager at Cocomo Bar. Colin's career began as a trendscout for Levi Strauss & Co., where insights into youth culture were documented. education was at St Edwards School.
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