Zifei Zheng is the Founder & CEO of Velvet.Co, an international PR agency creating cultural connections between China and the US. With a background in marketing, events, and communications, Zifei has worked with prestigious companies such as Segway, SuitSupply, NEIWAI, and Jeremy Scott. Zifei has experience working in various roles in the marketing and arts sectors, showcasing a strong skill set in digital marketing, social media, event planning, and member relations. With a Master of Science degree in Visual and Performing Arts from Boston University and a Bachelor of Arts degree in Creative Industries Management from Tongji University, Zifei is a highly accomplished professional with a passion for bridging cultural gaps through effective communication strategies.
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