Velvet Consulting
Alice Landreau currently serves as Data Strategy Director at Velvet Consulting, focusing on extracting business value from customer data since July 2021. Prior experience includes a Senior Manager position at Keley Data and roles at Mediapost Communication, where responsibilities included Directrice Expérience Client and Directrice Conseil. Additionally, Alice held the position of Account Director at RAPP France and Senior Account Manager at Rapp Collins Paris. Educational qualifications include studies at Sciences Po Bordeaux and Lund University.
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Velvet Consulting
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Velvet Consulting is the leading consulting firm in assisting organizations in their customer orientation. Since 2004, thanks to our 250 Marketing enthusiasts people, we accelerate business performance by building a fullest and effective customer experience. Our global approach and the complementarity of our expertise, support the customer-centric, data and digital transformation of companies. From strategic orientations to operational and technological implementation. We joined the WPP Group and Wunderman Thompson Network in July 2020 to enrich our marketing transformation expertise, with the multichannel excellence of the worldwide communication leader. We propose Agile interventions adapted to each context and sectoral issue through an innovative and integrated approach: HCX ™, for Hyper Customer eXperience. Our vocation: Generate value at all steps of customer experience. Our obsession: Results, nothing but results. Our commitment has been driven by 3 values: excellence, innovation, enthousiasm.