Alexandra Kolifrath

Alexandra Kolifrath is a seasoned marketing professional with extensive experience in growth marketing, acquisition strategies, and brand management across multiple organizations. Currently serving as Lead Growth Marketing at Vendredi, Alexandra oversees partnership development, inbound marketing campaigns, and SEO optimization. Previously, at Lucca, Alexandra played a key role in multichannel acquisition strategies and contributed to the 2022 marketing business plan. Alexandra has also held various marketing positions at Bloom at Work, microDON, L'Oréal, and Lulu dans ma rue, demonstrating a strong ability in team management, lead generation, and client relations. Alexandra holds multiple degrees from Université Paris Dauphine, specializing in marketing and strategy, alongside additional training in theater and improvisation.