Vera Wang
Douglass Craig is a seasoned growth executive with extensive experience in eCommerce B2C businesses, currently serving as Principal at Entonces since March 2016. Douglass has advised notable companies including Vera Wang, where a unified retail management system was established, and Popcorn for the People. Douglass played pivotal roles in various organizations, such as Quince, where MRR grew by 250% YoY, and Tempo, where a significant shift to a purchase-first model improved ROAS by 140%. Douglass has a strong educational background in Behavioral and Social Sciences from the University of Maryland and Digital Marketing from General Assembly.
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