Rachel Blum is an accomplished professional with extensive experience in healthcare technology and marketing. Currently serving as Territory Director for Verato, Rachel leverages identity expertise and SaaS solutions to enhance patient access and outcomes in the Northeast. Previous roles at Verato include Account Executive and Director of Business Development, where Rachel managed sales strategies and led teams in the digital health sector. Prior to Verato, Rachel worked at MicroStrategy, where Rachel held various positions, including Manager of Education Services, where Rachel oversaw the rollout of training programs, and Project Lead in the Office of the CMO, where Rachel collaborated on high-level marketing initiatives. Earlier experience includes serving as Undergraduate President for the CAP AND GOWN CLUB OF PRINCETON and an internship at Clara White Mission. Rachel holds a Bachelor’s degree in Sociology from Princeton University.