Sophie Etienne is a Senior Market Researcher at Verbatim Advisory Group since 2012, specializing in conducting research to deliver actionable business intelligence for investment decisions. This role involves identifying and interviewing mid-level and senior executives on complex topics to uncover trends, challenges, and changes in the marketplace for Asset Managers. Additionally, since 2008, Sophie has served as a Business Analyst at MarketOne International, focusing on research and lead development for client services. Responsibilities include collecting and verifying information about decision-makers, qualifying accounts, and providing insights through client interactions to enhance lead opportunities, particularly in Sales Lead Development for software solutions.
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