Shelly Shimoni

Shelly Shimoni has a diverse work experience in marketing and growth roles. Shelly is currently the Director of Demand Generation at Verbit.ai, where they lead the growth unit and is responsible for marketing strategy, customer growth and retention, revenue generation, and data-driven decision-making. Prior to this, Shelly worked at Strauss Group as a Growth Marketing Manager, where they developed and implemented marketing growth strategies for top brands and managed a budget of $30 million. Shelly also led an in-house growth team and provided mentoring and advice to marketing teams. Before that, they were a Digital Growth Manager at Strauss Group, where they gained extensive knowledge in digital platforms and implemented a data management platform. Shelly's earlier experience includes working as a Growth Marketing Director and Account Manager at McCann Worldgroup and as a Marketing Expert Lecturer at Habetzefer - הבצפר. Shelly began their career as a Researcher at Channel 10 and 2.

Shelly Shimoni completed their education with a Master's degree in Internet and New Media from The Hebrew University of Jerusalem, which they attended from 2012 to 2013. Prior to that, they obtained a Bachelor's degree in Communication, General from Reichman University, where they studied from 2009 to 2011. In addition to their formal education, Shelly earned a certification in B2B Marketing Foundations: Positioning from LinkedIn in March 2020.