Alejandro P. is an experienced professional currently engaged in Go-To-Market initiatives at Vercel, focusing on North America's Mid-Market segmentation since February 2024. Previously, at AJ Link Inc from March 2023 to February 2024, Alejandro developed strategic business development initiatives that expanded the client base by 15-25% in key Latin American markets, conducted high-volume outbound campaigns resulting in a 20% annual increase in sales deal conversions, and optimized sales processes to improve lead-to-client conversion rates by 10-15%. Alejandro was also an active member of the FIU Sales Society from August 2020 to December 2022 and completed a Small Business Consulting internship at ADP during the summer of 2022. Alejandro holds a Bachelor of Arts in International Relations with a Minor in Economics from Florida International University, and an International Baccalaureate Diploma from Coral Gables Senior High School.
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