Kasey Kirby

Vice President, Customer Development (founding Team) at Versed

Kasey Kirby has worked in the retail industry since 2005. Kasey began their career as a Sales Associate at Nordstrom, where they were nominated for the Future Leader program. In 2006, they were an Intern at Goddard Delaney where they put together press packets and managed direct mailings and outreach programs. From 2008 to 2009, they worked at Zoom Media and Marketing as a Sales Planner, creating detailed research decks and training the national sales force on how to best utilize the information to leverage large-scale advertising campaign contracts. In 2009, they also worked at Renee & Company as a Line Representative, presenting seasonal collections to local and national buyers. From 2009 to 2012, they worked at US Blanks as an Account Manager, directing and coordinating to cultivate, implement, and maintain assigned product lines throughout national big box and specialty retailers. From 2016 to 2019, they worked at Yes To Inc as a Senior Retail Marketing Manager and a Retail Marketing Manager, developing and executing account specific promotional programs for top FDM retailers, spearheading in-store marketing efforts, and monitoring promotional activities at all key accounts. Most recently, they worked at Versed, a Public Benefit Corp, as Vice President of Retail Strategy & Merchandising, Senior Key Account Director, and Key Account Director.

Kasey Kirby graduated from California State University-Long Beach with a Bachelor of Science in Business Administration and a major in Marketing. In 2017, Kasey enrolled in UCLA Extension for a Design Communication Arts program. Kasey is also associated with the University of London.

Links

Previous companies

Yes To, Inc. logo
Nordstrom logo
ZOOM Media logo
Dermalogica logo

Timeline

  • Vice President, Customer Development (founding Team)

    July 1, 2023 - present

  • Vice President of Retail Strategy & Merchandising

    November, 2022

  • Senior Key Account Director

    January, 2022

  • Key Account Director

    February, 2019