Nicole Ayotte

Nicole Ayotte, CPA, is a seasoned financial professional with extensive experience in various leadership roles within technology and retail sectors. Currently serving as Controller at NewStore, Inc. since January 2016, Nicole has been instrumental in supporting retail brands in their digital transformation efforts. Prior to this role, Nicole co-founded MyStryde, a fusion of boutique fitness and running that caters to all levels, from January 2015 to December 2022. Nicole's previous experience includes serving as Controller and Accounting Manager at NuoDB, where innovative database solutions were developed for mission-critical applications, and as Assurance Staff/Senior at Ernst & Young. Educational background includes a Master of Science in Accounting from Babson College, obtained in 2010.