Mathias Rønne dal Pachler

Head Of Performance Marketing & CRM Denmark & Iceland at Viaplay Group

Mathias Rønne Dal Pachler has a diverse work experience spanning several industries. Mathias Rønne Dal has worked as a Head of Performance Marketing & CRM Denmark & Iceland at Viaplay Group since 2023. Prior to this, they held the role of Senior Media Specialist within the International Marketing department of Viaplay, where they worked across expansion markets and was responsible for media strategy, budgeting, planning, executing and optimizing campaigns.

Before joining Viaplay Group, Mathias worked as a Client Director at UM Nordic, Denmark from 2021 to 2022, where they provided strategy and media advisory services to clients such as Mattel, Just Eat, K. W. Bruun, Ryobi, and Compeed.

Mathias Rønne Dal also served as a Digital Key Account Manager at Bauer Media Audio - Danmark in 2021, responsible for selling digital audio products to media agencies and direct clients.

From 2018 to 2021, Mathias worked at Nordic Entertainment Group as an Agency & Client Manager for the Kids Nordics division. Mathias Rønne Dal was responsible for selling and guiding clients on TV and digital campaigns on platforms such as Nickelodeon, Disney, and Splay.

Earlier in their career, Mathias held roles such as Operational Manager at YOUANDX - Inspire People, PR & Content Manager at Studio Restaurant & keeptesting.dk, and Faglig sekretær og researcher at Health Care Consulting. Mathias Rønne Dal also worked as a Project Manager - Studentermedhjælp at Lundbeck Center for fast-track kirurgi.

Additionally, Mathias has experience as a Manager at Sunday Club and Bar Manager at Jupiter Club.

Mathias Rønne Dal Pachler completed their education in English and Political Science at Rungsted Gymnasium from 2006 to 2009. Mathias Rønne Dal then pursued a degree in Teaching English as a Second or Foreign Language at Professionshøjskolen Metropol - Metropolitan University College from 2013 to 2017. In 2018, they attended Scotwork Negotiating Skills to study negotiation.

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Previous companies

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Timeline

  • Head Of Performance Marketing & CRM Denmark & Iceland

    August, 2023 - present

  • Senior Media Specialist

    June, 2022

  • Agency & Client Manager - KIDS Nordics

    May, 2018

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