Carolin Mix is a seasoned digital marketing professional with extensive experience in e-commerce and social media management across various international brands. Currently serving as the Digital Marketing Manager for 3rd Party Ecommerce & Marketing at Victorinox since December 2020, Carolin previously held the position of Digital Marketing & Website Content Manager at Huawei where responsibilities included digital marketing activities and social media management. Prior roles at Fossil Group, Inc. involved strategic development of social media strategies and performance analysis for the EMEA region. Carolin's background also includes self-employment as a Digital Marketing Manager, as well as positions at iCrossing GmbH and Estee Lauder Companies, contributing to strong skills in project management, influencer marketing, and content creation. With formal education in marketing communications from Ludwig-Maximilians-Universität München and Städtische Berufsschule für Medienberufe München, Carolin Mix showcases a well-rounded expertise in the digital marketing landscape.