Marketing Project Manager

We are looking to fill a permanent position of a detail-oriented experienced "Marketing Project Manager" to manage a team of technology professionals. The ideal candidate has at least 5 years of hands-on experience in building market competitive strategy and management experience. As a Marketing Project Manager, the candidate will be managing a team of professionals including web developers and graphic designers to constantly SEO optimize and update website, blogs, newsletters, marketing & how-to videos, display ads, social media & marketing campaigns using Hubspot Enterprise Edition while coordinating with Content Marketing Team for new content updates.

Marketing Project Manager refining search results and contents available online, including on Websites, blogs, social media, newsletters. We are looking for someone who can demonstrate achievements in 2-4 weeks with a desire to learn advanced techniques and utilize Content Marketing tools to increase visibility while working with Web/Graphics designers/developers, and Technology Content Writers.

Highlights: 

If you are an individual with a genuine passion for tech, including gaming, software, and cutting-edge technology, we invite you to apply now! We are searching for detail-oriented candidates who thrive on precision and accuracy in their work. As a company at the forefront of innovation, we value individuals who embody their hobbies, proudly wearing the badge of a computer geek, technology geek, and an avid reader. If you find joy in exploring and delving into the world of software development/information technology, and immersing yourself in the latest tech trends, we want to hear from you. Don't miss this opportunity; apply now and let your passion and expertise shine!

Required Skills 

• Creating, schedule, execute and manage weekly or bi-weekly sprints based on Agile Marketing methodology

• Breaking down and expanding Marketing Vision into Epics, Features and User Stories using project management tools such as Azure DevOps or Jira

• Responsibilities include planning marketing campaigns, delegating tasks to project team members, supervising those employees, and ensuring marketing projects are completed on time and within budget.

• Utilize the analytical ability to evaluate end-to-end customers' Trial experience of our products

• Manage & Update third-party review websites like Gartner, Capterra, GetApp, TrustPilot, etc.

• Plan and execute all marketing activities, manage Hubspot Enterprise edition (marketing database), blogs, website management and display advertising campaigns.

• Measure, report and optimize performance of all  marketing campaigns, and assess against goals (ROI and KPIs) using Google Console, Google Analytics etc.

• Identify trends and insights and optimize spend and performance based on the insights.

• Evaluate important metrics that affect website traffic, bounce rates, new & retuning visitors, visitor journey, MQL, SQL etc.

• Brainstorm new and creative growth strategies

• Brainstorm new and innovative growth strategies. Including Videos, Animations, Infographics, etc.

• Improve visitor journey by improving Navigation, UI/UX

• Instrument conversion points and optimizes user funnels

• Optimizing landing pages and user funnels

Essential Skills

• Great leadership/managerial skills

• Project Management Tools: Azure DevOps (preferred) or Jira.

• Sprint planning and follows Agile Marketing methodology

• Strong project management skills with the ability to multitask and supervise multiple teams with attention to details

• Marketing performance Management

• Analyze Competitor's website and conduct SERP analysis

• Use Google Analytics, Search Console, Ad (AdWords), Bing, LinkedIn Ads effectively

• Use Hubspot Enterprise, Hubspot Marketing, WordPress, Freshdesk and associated tools such as SEO Yoast, SEMrush, SpyFu, Moz, etc.

• Conduct A/B testing and other testing metrics

• Landing Page Optimization for ranking.

• Develop KPI, analyze data and provide evidence-based recommendations

Qualification:

We welcome candidates from diverse industries and educational backgrounds, as long as you possess a strong tech-savviness and an innate eye for detail.

• Bachelor’s degree in CS/SE or any relevant field.

• At least 5 years of experience

• Excellent team management skills

• Great research, organizational, and learning skills

Benefits: Health Insurance (OPD/IPD), Separate Maternity Cover, Leave encashment, Car Support Program, Referral Bonus, EOBI, Bi-Annual Increment. Provident Fund, Career Growth, Bonus (benefits vary based on location)