Eliana Higashi Franco

Head Of Supply Chain at Vieve

Eliana Higashi Franco has a diverse work experience in demand and supply planning roles. Eliana is currently the Head of Demand and Supply Planning at VIEVE since February 2023.

Before that, they worked as the Sr. Demand and Supply Planning Manager at The Nue Co. from June 2020 to September 2022. In this position, they were responsible for creating and monitoring the demand and supply plans, implementing the S&OP process, and optimizing inventory across warehouses.

Prior to The Nue Co., Eliana was the Demand and Procurement Planning Manager at Dr. Barbara Sturm from April 2019 to March 2020. In this role, they developed and implemented forecasting processes, coordinated the forecast process across multiple stakeholders, and managed the supply and procurement planning aspects, including negotiating with suppliers and monitoring stock levels.

Earlier in their career, Eliana held the position of Senior Demand Planner at Charlotte Tilbury Beauty from March 2017 to March 2019. Eliana also founded and owned Lola Daily, a business specializing in the production and sale of high-quality female shirts, from March 2013 to January 2016.

Eliana began their career at Avon, where they worked as a Demand Planning Specialist for Latin America from September 2010 to March 2013 and as a Demand Planning Analyst for Brazil from March 2007 to September 2010.

Overall, Eliana Higashi Franco has gained extensive experience in demand and supply planning, including forecasting, inventory management, and process optimization, throughout their various roles in different companies.

Eliana Higashi Franco has a Bachelor's degree in International Business/Trade/Commerce from Universidade Presbiteriana Mackenzie, which they obtained from 2002 to 2007. In 2014, they attended ESPM Escola Superior de Propaganda e Marketing for a course in Ecommerce applied to retail. In 2015, they took a course at the same institution in Neuroscience to Consumer Application. Additionally, in 2021, they completed the MITx MicroMasters program certificate in Supply Chain Management - SC1x from the MIT Center for Transportation & Logistics. During this program, they studied topics such as Demand Forecasting, Inventory & Transportation Management and Control.

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