Michael Snyder

Michael Snyder is an accomplished marketing and strategy professional with extensive experience in corporate growth strategy, new market entry, and M&A due diligence, particularly within the TMT vertical. Currently serving as Senior Director of Marketing Planning & Strategy at Viking since October 2022, Michael previously held positions at L.E.K. Consulting, where roles included Engagement Manager and various consultant positions focused on enterprise software and ad tech. Michael's earlier career included significant contributions at Yahoo as Product Manager for video and display advertising, and at BrightRoll, where product development and operational training were key responsibilities. Academic credentials include an MBA from UCLA Anderson School of Management and a bachelor's degree in Business Economics from Brown University.