Laurent Hirgorom

Laurent Hirgorom is an accomplished professional with extensive experience in economic development, project management, and operations across various sectors, including retail and franchising. Currently serving as Directeur du développement économique de l'emploi et de l'insertion at Ville de Trappes since May 2023, Laurent also runs VALUE MAKERS, which partners with retail and franchise businesses. Previous roles include Chargé de mission développement économique at Ville de Saint-Cyr-l'Ecole and leadership positions at Positive Works, specializing in coaching and operational management. Laurent's early career includes significant roles at Haagen Dazs, where strategic and operational management of franchises in multiple regions was executed. Laurent holds a degree in international commerce from Novancia Business School Paris and has undergone professional training in management and coaching.