Ros Netto

Ros Netto is a seasoned professional in loyalty and customer relationship management, currently serving as the Global Head of Loyalty at Virgin Active since February 2024. Prior to this role, Ros led loyalty initiatives for both Kauai and Virgin Active South Africa from September 2022 to February 2024. Experience includes a position as Customer, CRM & Loyalty Specialist at Real Foods Group, where responsibilities involved designing and managing innovative loyalty programs, as well as overseeing the Customer Service department. Previous consultancy experience at Truth Loyalty & CRM enriched Ros's expertise in crafting effective CRM strategies. Early career roles included support positions at Woolworths. Ros holds a Bachelor of Arts in Human Resource Management from Stellenbosch University, a diploma in Marketing from UCT, and an Executive Development MBA CORe from Stellenbosch Business School.