Rebecca Baart

Rebecca Baart is an accomplished leader in customer experience and digital strategy with extensive experience across various industries. Currently serving as GM Member Growth & Digital for Velocity at Virgin Australia since April 2022, Rebecca is focused on optimizing digital experiences to enhance member growth. Previously, Rebecca held the position of GM Customer Experience at ForHealth Group, where a leading healthcare customer experience was delivered. At Qantas, roles included Commercial Product Officer and Customer Experience Lead, emphasizing customer-centric product solutions and transformation projects. Earlier career highlights include serving as Vice President of Business Development & Licensing at KARL LAGERFELD and working as a Case Team Leader at Bain & Company. Academic qualifications include degrees in Commerce and Economics from The University of Queensland.