Nicola Steffens-Dyke

Nicola Steffens-Dyke is an experienced professional in brand and market insights, currently serving as a Senior Brand Insight Manager at Virgin Media O2 since February 2023. Prior to this role, Nicola held the position of Insight Manager, Research at John Lewis Partnership from December 2019 to January 2023, and served as Brand & Marketing Insight Manager and Category Insight Manager at Waitrose & Partners from September 2013 to December 2019. From September 2010 to September 2013, Nicola worked as a Customer Insight Manager at Pfizer, and prior to that, held the position of Senior Insight Manager at IRI from May 2006 to September 2010. Nicola began a career in insight management at Frontline, working as Circulation Analysis Manager from August 2002 to May 2006.