Rachel Swift

Rachel Swift currently serves as the Director of Brand & Marketing at Virgin Media O2, a position held since September 2024. Prior to this role, Rachel held multiple leadership positions at Tesco Mobile, including Chief Customer Officer and Chief Marketing Officer, from June 2020 to September 2024. At O2 (Telefónica UK), Rachel was the Brand & Creative Director from September 2017 to June 2020. Rachel's earlier experience includes significant roles at John Lewis, serving as Head of Marketing, Brand and Head of Marketing - Fashion & Beauty from October 2010 to September 2017, as well as marketing positions at Marks and Spencer from February 2002 to February 2010. Rachel holds a Diploma in Marketing from The Chartered Institute of Marketing and a Bachelor of Business Administration from the University of Greenwich.