Elisabetta Farroni is the Head of Brand and Creative for Europe at Visa, a role held since 2021. Previously, they served as Brand Lead for Europe at Visa from 2018 to 2021 and worked as a Senior Brand Manager at Tesco Finest Wines from 2015 to 2018. Elisabetta's earlier experience includes positions at Unilever as a Junior Consumer Market Insight Manager and at Nomad Foods as a European Senior Brand Manager. They also gained insights as an Adweek CMO Executive Mentee in 2019-2020 and have held roles in trade marketing and PR with Brunello Cucinelli and Alberta Ferretti in 2008.
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