Vincent Vergara

Vincent Vergara serves as the Vice President and Head of Digital Sales for Asia Pacific at Visa since October 2025, bringing extensive experience from various leadership roles at SAP from July 2017 to October 2025. At SAP, Vincent was responsible for digital strategy and go-to-market initiatives across Asia Pacific and China, along with leading demand generation efforts in the APJ region. Previous roles included overseeing SAP’s customer experience strategy and managing digital outreach initiatives. Before SAP, Vincent worked as a Business Consultant at Adobe Marketo, Head of Global Marketing at ARGUS EstateMaster, and Digital Marketing Manager at Information Planet Australia. Vincent founded Atico, a digital agency, in 2002, and earlier held creative positions at Publicis Groupe and 01 Consulting. Vincent holds an MBA and multiple degrees in business and marketing from the University of Technology Sydney and Escuela Superior de Publicidad.