Vivian Cheong is a seasoned professional with over 17 years of experience in payments, specializing in Product Management, Loyalty, and Marketing. They have held influential roles at companies such as Citi, Mastercard, and United Overseas Bank Limited, where they developed innovative strategies to enhance product profitability and customer engagement. Currently, Vivian is the Director and Head of Products for Loyalty & Engagement at Visa, focusing on innovative loyalty experiences across the Asia Pacific region. They earned a Bachelor of Science in Information System Management with a second major in Marketing from Singapore Management University.
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