Matt Herzberger

Matt supports client partners working through web development initiatives with expert consultation in information architecture, content strategy, SEO, and website governance and management. Matt has more than two decades of experience working with public and private institutions of higher ed and has expertise in digital strategy and planning, and e-marketing and management. Under his leadership, the VisionPoint team is constantly innovating and improving the services to ensure the web offerings are custom-made for the higher-ed client partners’ needs and goals.

Before joining VisionPoint, Matt worked at four higher-ed marketing agencies. Matt has also worked at and managed the web strategy of schools such as Purdue University, Creighton University, Texas A&M, Florida International University, and the University of Iowa. Matt is the chair of the Leadership Academy for the HighEdWeb Association.