Visit Fort Worth
Hillary James is an accomplished professional with extensive experience in marketing and project management, currently serving as the Executive Assistant to the CEO and COO at Visit Fort Worth since May 2017. In the role of Marketing Manager, Hillary collaborates with the sales team to create sales marketing materials, manage advertising campaigns, and support national event activations. Previous experience includes positions as Project Strategist and Content Coordinator at Visit Fort Worth, where Hillary enhanced project management systems and crafted content for various media. Prior to Visit Fort Worth, Hillary was the Director of PR and Social Media at Ilfusion Creative, developing marketing strategies and managing social marketing initiatives. Hillary holds a Bachelor of Science in Strategic Communications from Texas Christian University.
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Visit Fort Worth
As the 13th largest city in the United States and part of the No. 1 tourist destination in Texas, Fort Worth welcomes 9.4 million visitors each year. No other city boasts such an unmistakable mix of preserved Western heritage and unrivaled artistic offerings. After all, Fort Worth is where you can see Michelangelo's first painting and see the world's only twice-daily cattle drive, all within minutes of Sundance Square, our downtown entertainment district.