Matteo Atti

Matteo Atti has extensive experience in marketing and brand development within the luxury industry. Matteo currently serves as the Chief Marketing Officer at Vista Global, a position they have held since March 2021. Prior to this, they held the same role at VistaJet from November 2016. At VistaJet, Matteo focused on generating leads and converting them through data-segmented campaigns tailored to the needs of ultra-high-net-worth individuals (UHNWI).

Matteo also has experience in academia, serving as a Member of the Academic Board and a Professor of Business Development at the International University of Monaco since May 2012. Matteo contributed to curriculum development and conducted research on the UHNWI universe to drive insights and shape the future of the luxury industry.

In addition, Matteo has worked in various marketing roles for renowned brands. Matteo was the Marketing Manager at Paul Smith from October 2013 to October 2016, where they oversaw marketing initiatives for retail, trade, wholesale, franchising, and licensing. Prior to this, they worked as a Senior Brand Strategist at Spring Studios, advising luxury clients such as Gucci and Johnny Walker on brand development and market strategies.

Matteo's career also includes positions at Eight Inc., Bottega Veneta, Nokia, and Mandarina Duck, where they contributed to brand development, business growth, and global marketing initiatives.

Matteo is currently a Member of the Brand Advisory Board at World Media Group, showcasing their industry expertise and participation in advising brands.

Overall, Matteo Atti possesses a diverse background in luxury marketing and brand development, combining strategic thinking, customer-centric approaches, and a deep understanding of the luxury market.

Matteo Atti undertook an Executive MBA course in Marketing at INSEAD for the year 2007. Prior to that, they pursued their Master's degree in Mass Communication at Alma Mater Studiorum – Università di Bologna from 1995 to 2001. Matteo's education history also includes completing their Maturita' Scientifica at Liceo Scientifico Don Minzoni from 1989 to 1995. The specific field of study during their time at Liceo Scientifico Don Minzoni is not mentioned.