Alexandra Greenhalgh

Head Of Acquisition at Vita Group

Alexandra Greenhalgh has a diverse work experience spanning various industries and roles. Alexandra is currently a Head of Acquisition at Vita Group, where they have been working since September 2022. Prior to this position, Alexandra held the role of Digital Marketing Manager at Vita Group from January 2019 to September 2022. Before that, they worked as a Digital Campaign Planner from July 2018 to January 2019, and as a Digital Acquisition Executive from March 2017 to July 2018.

Before joining Vita Group, Alexandra worked as a Media Optimizer at Ropto from October 2014 to March 2017. In this role, they were responsible for implementing and running successful media marketing campaigns on social and native platforms to increase revenue. Alexandra also managed budgets, interacted with clients, and explored new markets for potential clients.

Alexandra's early career includes a role as a Social Media and Communications Intern at RWClothing from February 2014 to October 2014, a Sales Assistant role at Cheadle Sunbeds Ltd from June 2011 to October 2014, a Sales Assistant role at Next Group PLC from February 2010 to September 2010, and a Waitress role at Felicini Restaurant from February 2009 to July 2009.

Alexandra Greenhalgh received their education from a variety of institutions. Alexandra attended Cardiff University / Prifysgol Caerdydd from 2010 to 2013, where they earned a Bachelor of Arts (BA) degree in English Language. Prior to that, from 2008 to 2010, they attended Xaverian College, where they studied English Language, English Literature, and History. Alexandra's earlier education took place at Parrswood High School from 2003 to 2008, where they obtained 14 GCSE's with grades ranging from A to C. In addition to their formal education, they also obtained several certifications. In May 2021, they completed "The Fundamentals of Digital Marketing" course at Google Digital Garage. In December 2019, they completed "Google Analytics Insights" training at Jellyfish Training, and in May 2017, they obtained the "Google AdWords Standard" certification, also from Jellyfish Training.

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