Alex Boden

Alex has over 20 years of experience working in the FMCG industry across the globe. He is a high-energy, passionate and caring leader with a proven track record of top and bottom-line results delivery in the consumer goods industry across multiple geographies including Australia, New Zealand, China, South East Asia, and the USA.

Alex’s areas of expertise are in business and brand strategy, building high-performing cross-functional teams, commercial acumen and strong P&L management, innovation, and the ability to drive focus and prioritization into a business.

He values honesty, fairness, a competitive spirit and has a passion for health, nutrition, exercise, and overall wellness.