Vital Farms
Kevin Panitch is an experienced marketing professional with a strong background in brand management and strategic marketing. Currently serving as the Director of Marketing at Vital Farms since August 2021, Kevin has previously held multiple roles at The Kraft Heinz Company from June 2015 to July 2021, progressing from Senior Analyst, Brand Marketing to Brand Manager. Early career experiences include a Business Analyst Intern position at Target and a Summer Associate role at Seed Strategy. Kevin holds a Bachelor of Science in Marketing and Entrepreneurship from Indiana University Bloomington.
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Vital Farms
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Vital Farms, a Certified B Corporation, offers a range of ethically produced pasture-raised foods nationwide. Started on a single farm in Austin, Texas, in 2007, Vital Farms is the leading U.S. brand of pasture-raised eggs and butter by retail dollar sales. Vital Farms' ethics are exemplified by its focus on the humane treatment of farm animals and sustainable farming practices. Vital Farms also prioritizes the long-term benefits of each of its stakeholders, including farmers and suppliers, customers and consumers, communities and the environment, and crew members and stockholders. Vital Farms' pasture-raised products, including shell eggs, butter, hard-boiled eggs, ghee and liquid whole eggs, are sold in approximately 13,000 stores nationwide.