Soong Loon Choo

Soong Loon Choo has extensive experience in Human Resources, administration, and finance, currently serving as the Regional Head of HR and Administration Manager at VITRONIC Machine Vision since March 2019. Prior roles include Fleet Manager at Würth Group, where significant achievements involved restructuring the company's car fleet and optimizing shuttle bus routes, and Liaison Officer at Luther Corporate Services, overseeing a team managing various governmental services for clients. Soong's career began in accounting and finance roles, including positions at HSB Engineering Insurance Limited and AMDB Bhd, and has involved substantial project management and compliance oversight. Soong holds a professional accountancy qualification from The Association of Chartered Certified Accountants and GCE A-Level certification from Yishun Junior College, Singapore.