Dan Tranter

Co-founder And CRO at ViVV LABS Marketing

Dan Tranter is a seasoned marketing and sales professional with extensive experience across various leadership roles. Currently serving as Co-Founder and CRO at ViVV Marketing, Dan's focus is on optimizing marketing budgets through a patent-pending data-science-as-service platform. Previously, Dan held the position of Chief Growth Officer at Parallel Markets, where annual revenue doubled for two consecutive years. Dan's career includes significant roles at SAP as National Vice President of Sales for Customer Data Solutions and as Head of Go To Market for the Customer Data Cloud, as well as contributions to Miro Solutions UK and Gigya, among others. With a strong background in driving growth and innovation, Dan has successfully worked with numerous high-profile clients and companies throughout the trajectory.

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ViVV LABS Marketing

ViVV LABS: Effortlessly process data, explore scenarios, and make smarter marketing decisions on your terms. Ask us for a demo today. Intrigued? We're already helping businesses like yours unlock the power of their marketing data. Whether you're a publisher struggling to optimize client ad revenue, an advertiser seeking better distribution of your ad budgets, an influencer navigating through sponsored content, or any business juggling multiple marketing channels, ViVV LABS can help. - Connect to your data: Say goodbye to viewing and working in data silos. We integrate with your existing marketing platforms like TikTok, Meta, and Google, pulling all your data into one dash. Our data modeling and AI-powered engine analyzes your data, revealing patterns and trends that are going to help. Coming soon in V3, we will allow you to explore "what-if" scenarios: Test different strategies and predict their impact before you spend cash. Finally, get clear, actionable budget recommendations tailored to your KPIs. With ViVV you can continuously monitor your campaigns and see what daily adjustments to make to maximize spend. We are your on call data scientist or superstar account exec. Yes, we automate BS tasks and free up your team to focus on what they do best. Don't worry, we don't leave you alone; we're here to guide you, provide support, and help you achieve your goals. Ready to join our mini revolution? Schedule a demo and see us in action and discover how it can transform your marketing spend. Have questions? Just ask. We found a way to make smarter marketing decisions and drive better results.


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