Fernando García Fernández is a proficient brand manager analyst at Volkswagen Financial Services Spain since February 2022, with a strong background in marketing and IT finance. Prior experience at SEAT, S.A. included roles as IT finance partner, marketing responsible, agile coach at the Agile Center of Excellence, and product manager for the SEAT Leon. Additionally, Fernando worked as a launch management consultant and product consultant at Volkswagen Group Services GmbH. Early career experience involved internships in product marketing at SEAT, S.A. and agency network and business development at Marmedsa Noatum Maritime. Fernando holds a Master of Science in Marketing from UPF Barcelona School of Management, a specialization in Digital Marketing from ThePowerMBA program, a Bachelor of Business Administration from Universitat de Barcelona, and started studies in Computer Engineering at Universitat Politècnica de Catalunya.
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