Peter Broms

Peter Broms is an experienced professional in the automotive industry, currently serving as the Area Manager After Sales at VOLKSWAGEN GROUP Sverige since March 2011. In this role, Peter supports and assists dealers in developing their service market business through personal visits and virtual meetings, while also tracking individual goals using sales and profitability analyses. Previous positions at VOLKSWAGEN GROUP include Product Manager for Accessories, where responsibilities included sales forecasting, pricing strategy, and product oversight for new websites, as well as acting Product Manager for Service Agreements, focusing on pricing for various vehicle models. Peter's career also includes roles as a Product Specialist and Production Coordinator. Peter holds a degree in Economics from Ådalsskolan and further training from Karlstad University and the Volkswagen Group Training Academy.